DIY
COPYWRITING
 WORKBOOKS

Copywriting - Headlines
A refresher course in writing effective headlines. Adaptable examples. Tips to beat writer’s block in tight deadlines.
R375


Copywriting - Payoff Lines
A distinctive payoff line – signature – is relevant, impactful, memorable and motivating. All in a few words. How to craft a payoff line with "Zing".
R430


Copywriting - Body Copy
All the techniques, examples and attention-getters you need to produce persuasive, impactful body copy that really sells.
R255

Copywriting - Creative Ideas
Sources of creative ideas with techniques for making them relevant to your target market.
R555


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